Here’s a little non-political story I thought was worth passing along. This is for all the people wear the fact that they don’t “get” Twitter like some technophobic medal of honor.

A little over two weeks ago I bought a laptop connect card from AT&T. I’m going to hit the road pretty hard next month and I needed to be able to get online a lot without being dependent on wi-fi hot spots. I signed up for the maximium data plan, which was 5 gigs. Why they don’t have an unlimited option mystifies me but this seemed workable.

Ten days after I got the card I began receiving emails telling me that I was close to my maximum data transfer limit. This was just from normal usage. I wasn’t streaming a lot of music or downloading elf porn, I was mostly blogging and monitoring social media sites. Exactly two weeks after getting the card I was over the five gig limit and into over-use charge territory. Our tech affair was over before we ever had a chance to really get to know one another.

So I did what any devoted Twitter fan would do: I tweeted my disappointment. There wasn’t a lot of hyperbole, I merely stated that the card wasn’t working out for me and that I was returning it. A couple of people asked for specifics, I gave them and was ready to head down to the AT&T store.

Before I left, somebody from AT&T contacted me on Twitter and said she wanted to help. I got back to her right away and the company has been going out of its way to accommodate me. I’ve gotten 5 or 6 calls from them since Sunday and they’ve taken care of a couple important things already. It’s a lesson to other companies in the right way to use social media.

There are some long term solutions that may or may not come of this but the reaction and attentiveness of AT&T has ensured that I’ll be a customer for a long time.

I have no idea if they resonded to me simply because I have a lot of Twitter followers. If it is, it surely makes a case for building up one’s social media presence as much as possible.

I figured that the good deeds by the company deserved more than a quick tweet (they got a couple of those too). Now I have to see what else around here isn’t making me happy.